Following AMUSE’s launch of the sun-kissed Hello Kitty makeup collection, this summer sees a collective return of the Sanrio family members in their new tanned glory! Major Korean beauty brands are eagerly collaborating with popular characters like Cinnamoroll, Pochacco, and Pudding Dog to roll out a series of limited-edition makeup products. Each adorable and comforting character is getting a bronzed tan, injecting a vibrant, sunny energy into summer makeup looks that you’ll find impossible to resist!
To celebrate the Sanrio family craze, Korea’s largest beauty chain, Olive Young, has launched a week-long exclusive project. Starting now until July 10, they are bringing together a collection of collaborative makeup products featuring various brands and the Sanrio family. During this event, they will also release exclusive character charms, allowing fans to not only collect makeup products but also take home adorable tan versions of the characters!
Etude House has teamed up with Cinnamoroll and the PC Dog to launch a limited edition collection inspired by summer beaches. The packaging features fresh pastel hues, complemented by adorable bronze-toned characters, creating a design that radiates a vibrant vacation vibe.
The collection features popular items like the cloud cushion foundation, eyeshadow palette, and lip glaze, but the standout piece has to be the Cinnamoroll charm eyeshadow palette. It includes seven practical earthy tones perfect for daily use, ranging from matte to shimmer finishes. This palette flawlessly embodies the soft summer makeup look, allowing you to touch up your look anytime, anywhere—combining cuteness and practicality to perfection!
BBIA
BBIA’s collaboration with PC Dog and Pudding Dog embraces a retro-cute vibe, drawing inspiration from beach surfing. They’ve launched a series of summer-exclusive makeup products, including eyeliner, concealer, and long-lasting lip glaze. The must-have waterproof eyeliner for summer fun features earthy tones and pink shades, enhanced with delicate pearl shimmer, creating a naturally radiant healthy glow that instantly brightens up your complexion!
wakemake
The collaboration series between wakemake and PC Dog, themed around Sunshine Beach, unveils a lineup of summer must-have makeup products, featuring a cushion foundation, a contour palette, and a watery lip glaze. With the sun-kissed, sunglasses-wearing PC Dog embodying that lazy summer vacation vibe, this collection radiates playful charm. Notably, the cushion foundation is infused with SPF, providing a sheer finish while shielding against the summer UV rays. The packaging design featuring a sculpted sun-kissed PC Dog, adorned with cute mini PC Dog motifs, is absolutely adorable and irresistible!
rom&nd
The summer collection from rom&nd, in collaboration with Cinnamoroll and PC Dog, infuses beach party vibes with a soft milk tea color palette. The two characters are reimagined with bronzed skin tones, traversing a vibrant beach world that creates a sweet and adorable visual impact. The collection highlights rose gradient blush, shimmering highlighter, and glass lip gloss, offering five limited edition summer shades ranging from coral orange to berry red. These shades add a fresh, juicy touch to your lip makeup, effortlessly achieving a natural and dewy look for everyday wear.
Cell Fusion C x My Melody
Cell Fusion C has partnered with My Melody to launch a limited edition sun care and skincare collection themed around ocean vacations. The packaging features a pink color scheme, showcasing an adorable watermelon-shaped sun-kissed My Melody, creating a sweet and charming summer vibe. The collection includes sun spray, sun lotion, and moisturizing masks, with an emphasis on protection and hydration. Its lightweight, non-greasy texture ensures your skin stays moisturized and radiantly fresh, even in the heat of summer!
