Following its debut at K11 MUSEA during last year’s Christmas season, the 200-year-old British royal fragrance brand ATKINSONS is returning to Hong Kong! From now until September 30, a pop-up store opens at Lane Crawford in Tsim Sha Tsui, showcasing a modern take on British aristocratic style.
This limited-time store creates an elegant and luxurious atmosphere with its vibrant kumquat color palette, inspired by the classic terracotta walls of ancient noble estates in Kensington. Inside, it brilliantly merges traditional British elements with modern design aesthetics, perfectly showcasing the brand’s rich heritage and exquisite British perfumery craftsmanship. Customers will feel as though they have stepped into a classic English manor, experiencing the art of fragrance that spans across two centuries.
As one of the oldest fragrance brands in Britain, ATKINSONS has captivated European aristocrats, including Napoleon and the Duke of Wellington, with its unique and refined perfumery craftsmanship since its founding in 1799. Each fragrance embodies the elegance of British nobility. The brand’s founder, James Atkinson, was the first officially recognized and appointed royal perfumer by the royal court, paving the way for classic English cologne. This two-century legacy of fragrance-making is perfectly reflected in every scent today. Here, we’ve selected 6 must-have signature fragrances that allow you to embrace charming English elegance all at once.
ATKINSONS 6 Must-Have Signature Fragrances
Mint & Tonic
Inspired by a poetic summer garden, this fragrance opens with a refreshing burst of citrus and mint, offering an invigorating top note. It then weaves in the warm floral scents of geranium and ginger, gracefully transitioning into an elegant base of cedarwood, vetiver, and musk. This scent beautifully captures the leisurely essence of an English garden, evoking memories of sipping a Mojito in the sun-drenched blooms during a long holiday. It’s fresh, sophisticated, and perfect for those who seek to express their unique personality.
Atkinsons Discovery Set
The brand has specially launched the Discovery Set featuring a selection of 12 enchanting fragrances, making it an ideal introduction to the world of ATKINSONS perfumes. The exquisite and compact packaging is perfect for on-the-go use and serves as an excellent gift choice, allowing friends and family to experience the allure of British scents together.
Shine Despite Everything
Paying tribute to the legendary 19th-century French actress Sarah Bernhardt, known as Sacred Sarah, this fragrance opens with a blend of incense, turmeric, and myrtle berries, then unfolds with the elegant aromas of German iris, caramel, and rose, and finally finishes with the warm notes of vanilla and spicy florals. It showcases a unique charismatic charm, perfect for fragrance enthusiasts seeking distinctive tastes.
Rose in Wonderland
A dreamy fragrance that pays homage to the masterpieces of British literature, inspired by a morning rose garden. It perfectly blends the fresh essence of rose dew and blackcurrant buds with the floral notes of thousand-leaf rose essential oil and geranium. The base notes of crystal amber and vetiver add a touch of mystery to the overall scent, as if leading fragrance enthusiasts into the enchanting world of English fairy tales, showcasing ATKINSONS’ perfect interpretation of feminine elegance.
Marylebone Oud Home Fragrance
As for home fragrances, the Marylebone Oud home diffuser boasts a lacquered glass bottle paired with a gold-woven texture on the cap, exuding a royal flair. The scent is inspired by the most prestigious areas of London, blending notes of black currant, freesia, myrrh, and musk to create an instantly warm and luxurious aromatic atmosphere in any space.
Marylebone Oud Home Fragrance HK$650/250g
Soho Gardens Scented Candle
Soho Gardens scented candles celebrate the vibrant neighborhoods of London, infusing your home with lively floral and fruity notes that bring a refreshing brightness to summer!
Starting today until August 11, you can register at the following website to receive a sample of ATKINSONS fragrance. Experience the extraordinary scent favored by the British royal family—this is an opportunity no fragrance lover should miss!
*Limited quantity available, while supplies last
To learn more, visit: https://atkinsonslondon.qrplanet.com/1rh8ob
ATKINSONS Tsim Sha Tsui Lane Crawford Pop-Up Store
Address: 2/F Harbour City, Tsim Sha Tsui, Kowloon
Date: From now until September 30
Time: Monday to Sunday, 10:00 am – 9:00 pm